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The Two Sides of Confidence

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Confidence means many things to many people. In my view and in no particular order, it’s about:

  • Refusing to compete on price and knowing what you’re worth.
  • At the appropriate time, walking away from a bad client, partnership, or employee.
  • Understanding that you have something to offer the next potential client or partner.
  • Standing behind your viewpoint, even if it’s not the popular one.

There are two sides to confidence. The first is about knowing exactly what you bring to the table, yet stopping short of being arrogant. The second, and arguably more important side, is knowing your limitations. You have to understand what you cannot do. Suffice it to say that the second part reinforces the first.

New Orleans Saints’ quarterback Drew Brees defines confidence. One of the top-five in the NFL at his position over the last five years, he knows what he’s worth–even if his current employer does not. You may call him greedy or crazy for not jumping at the chance to sign a one-year deal for $18 million.

I just call him confident. He’s worth more and he knows it.

And I’d rather work with confident and more expensive folks than cheaper and insecure ones.

What about you?

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