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# Amazon: Inside the Mind of Jeff Bezos
- URL: https://www.philsimon.com/amazon-inside-the-mind-of-jeff-bezos/
- Published: 2012-11-21T18:41:47.000Z
- Updated: 2025-06-25T16:04:02.000Z
- Description: What does Amazon do and why does the company do it? Watch and find out.
- Author: Phil Simon
- Tags: Platforms, Strategy, Amazon, Frenemies, The Age of the Platform

![](https://i.imgur.com/XbLtRYx.jpg)

The *Charlie Rose* episode with Jeff Bezos is nothing less than fascinating. Among the highlights for me the are study hall and the discussion among Amazon top brass of ideas in depth. This might be the best 40 minutes of viewing of the last month for me. Bezos touches on a number of platform-related topics.

Enjoy.