> ## Content Index
> Fetch the complete content index at: https://www.philsimon.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Paperback Version of Too Big to Ignore Released
- URL: https://www.philsimon.com/paperback-version-of-too-big-to-ignore-released/
- Published: 2015-11-05T02:48:47.000Z
- Updated: 2025-06-25T16:03:55.000Z
- Description: The latest and considerably cheaper version of my fifth book is now out.
- Author: Phil Simon
- Tags: Announcements, Big Data, Publishing, Too Big to Ignore

![](https://i.imgur.com/zH3t515.jpg)

Back in July, I [announced](https://www.philsimon.com/paperback-version-of-too-big-to-ignore-is-coming/) that Wiley soon planned to publish a paperback version of my fifth book *[Too Big to Ignore: The Business Case for Big Data](https://tinyurl.com/5philtbti?ref=philsimon.com)*. I'm pleased to announce that it's now out.

It's essentially the same book. I added a few footnotes to reflect recent mergers and acquisitions. I also ensured that the errata from the previous version has been fixed.

## The Book's Central Premise Still Holds Up in 2015

> The continued growth of related tools, methodologies, and startups only underscores the importance of Big Data.

I won't claim to be completely unbiased here, but I believe that the material in the book has held up very well since its March 2013 publication date. Sure, new technologies such as [Spark](https://spark.apache.org/?ref=philsimon.com), [Presto](https://prestodb.io/?ref=philsimon.com), and others have arrived and/or gained prominence in the past few years. Still, the central premise of *Too Big to Ignore* holds up nicely. In fact, I'd argue that the continued growth of related tools, methodologies, and startups only underscores the importance of Big Data.

## Miscellany

In related news, Wiley finally dropped the price of the book's [Kindle version](https://tinyurl.com/5philtbti?ref=philsimon.com). It was originally $29.99 and now comes in at much more reasonable $13.99\. I'll be the first to admit that old price was [excessive](https://youtu.be/2HQh4YRw9H8?t=112&ref=philsimon.com). To be fair, though, you have to pick your battles with traditional publishers. Second, this is my first book to go from hardcover to paperback. I suppose that that's some sign of progress. Finally, the book landed me on CNBC in 2013.

[Pretty, pretty, pretty good](https://www.youtube.com/watch?v=nsjPrsmsll0&ref=philsimon.com).