The On-Demand Economy
Seek. Serve. Repeat. What is the on-demand economy? How can organizations can survive an increasingly on-demand world?
Ideal audiences: Colleges and universities, conferences, and seminars
What can our organization learn from Uber, AirBNB, and other on-demand companies?
It’s no overstatement to say that we may look back at the first decade of the 21st century with the same Mad Men-era quaintness that we do today. Consider the following:
- In many cities, people forgoing cars, opting instead for ride-sharing services Uber, Lyft, and others. Depending on where you live, anyone can easily rent a personal driver.
- Apartment renters and homeowners are making excess rooms or even their entire domiciles available on AirBNB.
- Although small businesses and large companies have been using outsourcing and independent contractors for years, these options have not been readily available to citizens. This is changing—fast. Startups such as TaskRabbit, Upwork, Handy, Thumbtack, Alfred, and many others now offer everyday folks the same ability to rent de facto servants.
The types and numbers of on-demand services will only increase over the coming years. Get ready for on-demand food delivery, laundry, housekeeping, parking, errands, and just about anything else you can imagine.
In this talk, I broach and answer many important questions about the Gig Economy—aka the On-Demand Economy. Far more practical than proscriptive or preachy, In this talk I abstain from macroeconomic policy debates, thorny legal issues, and national politics. Instead, I provide practical advice to mature businesses facing disruption, startups, and the more than 50 million Americans navigate this increasingly uncertain world, one in which freelancing (aka, gigging) is supplanting proper employment.