How Platforms Lead to Big Data
The most successful companies today realize that data is critical to their success.
In my previous post, I introduced the modern-day platform. Today, Iβll look at the data that these powerful platforms generate.
After the publication of The Age of the Platform, I started thinking about Big Data. After all, Amazon, Apple, Facebook, Google, Twitter, and other companies generate a startling amount of information. A little over a year later, I had written Too Big to Ignore: The Business Case for Big Data.
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