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Mark Twain and the Need to Move Beyond Simple Metrics

Thoughts on exclusively relying on basic statistics.
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Mark Twain and the Need to Move Beyond Simple Metrics
Photo by Murat Ts. / Unsplash

I can't speak for every nonfiction author out there, but I have always found that each book takes me in new directions and opens unexpected doors for me. Always.

To be sure, the same tenet has held true with The Visual Organization. When I reflect on the book nearly one year after its publication, I shake my head at some of my recent interactions, speaking gigs, conversations, and contact requests. Those who think they know exactly what the future holds are almost always wrong.

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