30-Second Pitch

It’s not understatement to claim that the platform is the important, powerful, and controversial business model of the millennium. In this talk, I explain how even small businesses can learn a great deal from the Gang of Four. 

Overview

Amazon, Apple, Facebook, and Google are extremely successful for many reasons, but make no mistake: their underlying business model is at the top of the list. Each embraced platform thinking and has made billions of dollars in the process. Fortunately, there’s a great deal that every organization can learn from “the Gang of Four.”

In this popular talk, I draw upon the lessons from my award-winning book The Age of the Platform: How Amazon, Apple, Facebook, and Google Have Redefined Business.

Sample Talk

To see all of my recorded talks on platforms, click here.

What Attendees Will Learn

I answer the following questions and more:

• Beyond perhaps the most pervasive buzzword in the business lexicon today, just what is a platform anyway?
• What are planks, anyway? How do they extend the power of platforms?
• What’s all of this hubbub about ecosystems?
• How can application programming interfaces (APIs) and software development kits (SDKs) attract external developers and ultimately fuel innovation?
• What are the greatest benefits of—and downsides to—platform thinking?
• Other than the Gang of Four, which new platforms are potentially the most powerful?
• Why are frenemies here to stay?

Next Steps

Like what you’ve read so far? Great. Click on the button below, fill out the form, and we’re on our way.