What can your organization learn from Amazon, Apple, Facebook, and Google?
It’s not understatement to claim that the platform is the important, powerful, and controversial business model of the millennium. In this talk, I explain how even small businesses can learn a great deal from the Gang of Four.
Amazon, Apple, Facebook, and Google are extremely successful for many reasons, but make no mistake: their underlying business model is at the top of the list. Each embraced platform thinking and has made billions of dollars in the process. Fortunately, there’s a great deal that every organization can learn from “the Gang of Four.”
In one of my most popular talks, I draw upon the lessons from my award-winning book The Age of the Platform: How Amazon, Apple, Facebook, and Google Have Redefined Business.
To see all of my recorded talks on platforms, click here.
What Attendees Will Learn
I answer the following questions and more:
- Beyond perhaps the most pervasive buzzword in the business lexicon today, just what is a platform anyway?
- What are planks, anyway? How do they extend the power of platforms?
- What’s all of this hubbub about ecosystems?
- How can application programming interfaces (APIs) and software development kits (SDKs) attract external developers and ultimately fuel innovation?
- What are the greatest benefits of—and downsides to—platform thinking?
- Other than “the Gang of Four”, which new platforms are potentially the most powerful?
- Why are frenemies here to stay?