Hubs & Spokes
Organizations hire me to get the most out of Slack, Microsoft Teams, Zoom, and their other internal collaboration hubs and reimagine how they work.
UNLEASH THE TRUE POWER OF SLACK, MICROSOFT TEAMS, AND ZOOM.
Employees in most organizations are accustomed to working in a certain way. That way almost always involves loads of e-mail, files sent back and forth, superfluous meetings, and frantic searches for key files.
If this scenario doesn’t seem like the paragon of efficiency, trust your instincts.
Foolish is the soul who expects all employees in a large organization to change their work habits overnight.
Yes, purchasing and deploying an internal collaboration hub can certainly help solve these problems. To be sure, Slack, Microsoft Teams, and Zoom are powerful technologies. Organizations are using them to do truly innovating things. So what’s the problem?
Allow me to posit three.
First, the world of work is not returning to its pre-COVID days. At a bare minimum, many if not most of us will work in a hybrid fashion. Make no mistake: the complexities run far beyond scheduling and finding a place to sit. Technology will play a key part in how organizations reimagining collaboration and office life.
Second, relatively few companies are unleashing the true power of these internal collaboration hubs. That is, they have just moved their internal communications to a new application.
This is more than a shame. It is a wasted opportunity.
Slack, Microsoft Teams, Zoom, and other internal collaboration hubs can do so much more than supplant email—especially when organizations connect them to spokes. I’m talking here about other critical apps and systems. Examples include ERP, CRM, project-management, productivity, content-creation applications, and more.
Third, no tool sports a 100-percent success rate. These hubs are no exceptions to the following rule: Change management is hard. Really freakin’ hard.
Employee resistance to any new technology can be formidable—especially at mature organizations. Far too often, new applications fail because employees simply refuse to use them. This lack of widespread adoption can result in a number of pernicious effects:
- It significantly limits the value that organizations ultimately realize from these internal collaboration hubs.
- It undermines organizations’ efforts to build a comprehensive knowledge base.
- It results in wasted monthly and annual license fees.
- It can lead to confusion among different groups of employees.