Over the past five years, organizations have adopted Slack, Zoom, and Microsoft Teams in droves. Think of COVID-19 as pouring gasoline on the fire. The pandemic didn’t start a trend as much as it accelerated an existing one.
Unfortunately, far too many of us mistakenly view these applications as Email 2.0. As a result, we are missing out on extraordinary opportunities to:
- Create more collaborative work environments
- Increase organizational transparency
- Reduce manual work
- Make our work lives less stressful
- Redefine core business processes
- And much more
Blame ignorance, not malice. We have lacked a holistic framework to understand the remarkable power of new collaboration technologies, much less unleash them.
At least until now.
In Reimagining Collaboration, I provide this essential framework. In my new book, I advance a new, bold, and holistic model of work—one based upon hubs and spokes. No theoretical text, I offer concrete tips for companies and groups on how to transform the way they work.