Browse Topics:

Policing the Platform

| Tags: , ,
3 Flares Filament.io 3 Flares ×

With its market valuation exceeding $500 billion and its new iPad receiving fantastic critical reviews, you might think that all is well in Apple World.

wiggum

Well, you’d be wrong.

There are now more than 600,000 apps in the AppStore and it’s getting tougher and tougher for Apple to police its walled garden, as a recent Bloomberg BusinessWeek article points out. There are even companies now that promise to get an app into highly desirable top-25 lists, potentially increasing the chances of a start-up landing venture capital. What’s more, others have raised similar concerns about security in the AppStore.

You may think that you’ve seen this movie before–and you’d be right. At a high level, all platform companies have had this issue to some extent. Amazon, Apple, Facebook, and Google are just some of those hit with challenges from unscrupulous folks trying to game the system. Amazon has had to combat scores of counterfeit books. Fake Facebook pages abound. And SEO “experts” figure out ways to rise to the top of Google’s vaunted results pages. That’s just the price to pay in the Age of the Platform. The fleas come with the dog.

The fleas come with the dog.

To be sure, Apple will survive this challenge and the company’s recent acquisition of app search engine Chomp will help. Still, things like this certainly hurt Apple’s chances of increasing its enterprise penetration. Think of the CIO paranoid about how his or her company’s data may be compromised, although Apple’s new operating system (Mountain Lion) will include increased security around app permissions.

Perhaps Apple needs to spend some of that $100 billion on some new employees?

Feedback

What say you?


3 Flares Twitter 2 Facebook 0 LinkedIn 0 Google+ 1 Buffer 0 Filament.io 3 Flares ×


 Enjoy this post? Click here to subscribe to this feed.



Leave a Reply

Your email address will not be published. Required fields are marked *


2 × five =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

You can also subscribe without commenting.

© , Phil Simon. Creative Commons License Site designed by Todd Hamilton, hosted by WPEngine, and proudly powered by WordPress.

Return to Top ▲Return to Top ▲