​I like to think that I cover different things in my books. That is, I don’t repeat myself and rehash the same idea over and over again.

That’s not to say, though, that won’t find some commonalities among them. You will, including:

• Rush and Marillion references
• Case studies
• Something about tech and data
• Obscure quotes

I’m also a big proponent of book trailers. I like the idea that someone can watch a quick video of my book and get a sense of it. Because, to paraphrase Ron Burgundy, videos are kind of a big deal.

Pre-order it now on Amazon.